To walk alongside
brands as they understand who they are, adapt how they say it and connect with the people who matter to them.
the contextthe businessthe people
We listen before we propose. That is how we find what deserves to be told.
From the Greek mímēsis: to represent, to become part ofMimetis is born from that word
To us, mimesis means understanding a brand with so much empathy that we become part of it, almost an extension of its team. That is why we can tell its story in our own voice, authentically.
The brand. What it is, what it believes and what it wants to say.
The people. Media, customers, communities and teams.
The connection. Where both sides meet, a third color appears. It is what gets created, and it is our work.
1A company is a business: we do brand communications
2Company is who walks beside you: we keep your brand company
We are both at once
Some deliver a piece and leave. We stay.
To walk alongside
brands as they understand who they are, adapt how they say it and connect with the people who matter to them.
To be the company
every brand wants beside it when it has something important to say.
We get involved in the business. A senior team runs the account from start to finish.
We would rather land one good story in the right outlet than ten nobody remembers.
We tell you what works and what does not, even when it is not what you expected to hear.
Every month we report concrete results: media presence, reach and progress on the goals we agreed.
They are the three bars of the E in our logo. Every project, big or small, goes through them.
We listen before we propose. We learn the business, the industry, the public conversation and what is being said about your brand today.
We translate what the brand is into messages, spokespeople and formats that work on every channel, without losing its identity.
We take that story to media, audiences and communities, measure what happens and adjust course month by month.
The form changes.
The essence remains
Channels, formats and audiences change. What your brand is should not.
Tell us where your brand is today. In our first conversation we will tell you frankly how we can help.